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Performance Max Optimiser

Performance Max Optimiser

€139,00 EUR
€139,00 EUR
Sale Sold out

Includes:
✔ Comprehensive Placement Analysis: Get a full overview of cost and conversions from Shopping, Display, Search, YouTube Video, automated videos, Gmail, In-display Video, Apps, and more
✔ Conversion Action Insights: Evaluate the performance of any primary and secondary conversions at placement level.
✔ Display and Video Placement Details: Identify and exclude problematic apps and URLs by analyzing placements on app or URL levels.
✔ Detailed Asset Reporting: See how any product, image, video, or text performed and remove poorly performing assets
✔ Powered by BigQuery for instant results with a minimum 400-day daily overview, and backed by proactive and premium support.

Includes:
✔ Comprehensive Placement Analysis: Get a full overview of cost and conversions from Shopping, Display, Search, YouTube Video, automated videos, Gmail, In-display Video, Apps, and more
✔ Conversion Action Insights: Evaluate the performance of any primary and secondary conversions at placement level.
✔ Display and Video Placement Details: Identify and exclude problematic apps and URLs by analyzing placements on app or URL levels.
✔ Detailed Asset Reporting: See how any product, image, video, or text performed and remove poorly performing assets
✔ Powered by BigQuery for instant results with a minimum 400-day daily overview, and backed by proactive and premium support.

Includes:
✔ Comprehensive Placement Analysis: Get a full overview of cost and conversions from Shopping, Display, Search, YouTube Video, automated videos, Gmail, In-display Video, Apps, and more
✔ Conversion Action Insights: Evaluate the performance of any primary and secondary conversions at placement level.
✔ Display and Video Placement Details: Identify and exclude problematic apps and URLs by analyzing placements on app or URL levels.
✔ Detailed Asset Reporting: See how any product, image, video, or text performed and remove poorly performing assets
✔ Powered by BigQuery for instant results with a minimum 400-day daily overview, and backed by proactive and premium support.

Includes:
✔ Comprehensive Placement Analysis: Get a full overview of cost and conversions from Shopping, Display, Search, YouTube Video, automated videos, Gmail, In-display Video, Apps, and more
✔ Conversion Action Insights: Evaluate the performance of any primary and secondary conversions at placement level.
✔ Display and Video Placement Details: Identify and exclude problematic apps and URLs by analyzing placements on app or URL levels.
✔ Detailed Asset Reporting: See how any product, image, video, or text performed and remove poorly performing assets
✔ Powered by BigQuery for instant results with a minimum 400-day daily overview, and backed by proactive and premium support.

Includes:
✔ Comprehensive Placement Analysis: Get a full overview of cost and conversions from Shopping, Display, Search, YouTube Video, automated videos, Gmail, In-display Video, Apps, and more
✔ Conversion Action Insights: Evaluate the performance of any primary and secondary conversions at placement level.
✔ Display and Video Placement Details: Identify and exclude problematic apps and URLs by analyzing placements on app or URL levels.
✔ Detailed Asset Reporting: See how any product, image, video, or text performed and remove poorly performing assets
✔ Powered by BigQuery for instant results with a minimum 400-day daily overview, and backed by proactive and premium support.

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DEMO - Overview page only

not just a dashboard

Unique & Powerful

Performance Max is a Google Ads campaign type that combines the power of machine learning and automation to optimise ad delivery and targeting across multiple ad placements such as YouTube, Display, Search/Shopping, Discover, Gmail, and Maps, driving performance based on any specified conversion goal and target.

However, Performance Max has long been considered a black box by many. But this new solution will give advertisers unique insights into how much of their marketing investments are used on different placements & granting them a unique competetive advantage

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Engineered for growth

Segment actionability

Go from insights to action quickly by filtering this overview of all placements your performance max campaigns are serving and excluding poor performers on an account level in Google Ads. Simply filter out your desired result and export for easy exclusion!

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Detailed analytics

Adjust products

Gain an accurate and good overview of your performance max campaigns and how they all serve across the different formats. This enables you to shift assortment between campaigns and understand what products/images/assets work with different formats. 

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Clients adopted
Usage
Clients adopted
The solution is unique, solving the blackbox of pmax, with insights not shared by Google themselves it enables real optimisations.
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of spend
Campaign Type
~20% Media Spend
Growing in importance and adoption, Performance Max now makes up approximately 20% of our managed media spend.
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breakdown levels
Insights
Breakdown Insights
This solution allow you to gain real performance data on 6 more granular levels, a real edge compared to Google Ads UI.

Frequently asked questions

The looker studio dashboard is a BQ-powered solution designed to provide insights into PMAX by combining more than 8 report types from Google Ads data stored in BQ. With its intuitive interface, users can dive deep into their advertising data, get a comprehensive estimate, and make data-driven decisions. Once you've granted us view access to your Google account, we process the data and typically have your report ready within 7 days. All data is refreshed daily, and you can share the report with anyone in your organization.
Data security is our top priority. We adhere to strict data protection protocols and ensure that your data is encrypted during transit and at rest. Furthermore, we have strict access controls in place, ensuring that only authorized personnel can access your data. All data processing happens under terms policy. We dont store any sensitive or personal data from the platform, and all data will be deleted if you cancel your account.
If you have any further questions or encounter any issues, please don't hesitate to reach out to our dedicated support team. We're here to assist you and ensure that you get the most out of our service. You can contact us through our website or the provided support email address.
You can cancel your subscription at any time before the next billing date. No charges will be incurred for the upcoming subscription. Access continues until the end of the current period, and all services cease after cancellation.
Yes, you can customize, style and edit the dashboard to your likings. We provide a full schema so you can make your own graphs etc. If you want to reset the report, let us know af we will generate a new report for you.
In our system, one product is uniquely identified by a combination of its Product ID and Merchant Center ID. Think of it like this: two products might have the same Product ID if they're the same kind of item, but they could belong to different sellers or stores. So, the Merchant Center ID ensures that each product is distinct based on its source.

For example, if there's a Product ID "12345" from Merchant Center ID "A", and the same Product ID "12345" from Merchant Center ID "B", these are considered two separate products in our system.
"No Products" refers to an account that is running Performance Max advertising campaigns without having any products or a merchant center connected to it.